Getting Excited About Data at Content Marketing World

September 4, 2017 Amy Laskin Content Marketing

I’m excited to be going to Content Marketing World, where I’ll be moderating the Analytics and Data track on Thursday, September 7. There’s an amazing

What is Content?

July 15, 2011 Amy Laskin Content Strategy

I have been frustrated recently with the tendency to refer to content types as “content.” Images, videos, text, PDFs, Flash files — these aren’t content;