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Laskin.com

Talking about Content—Strategy, Markeing, Development—and sometimes food.

    Category: Content Marketing

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    Why You Are Never Your Target Audience

    October 27, 2019 Amy Laskin Content Marketing, Content Strategy

    When considering who is our target audience, our first consideration is usually demographics: Male or female? Living where? Household income? Age? Kids? Pets? When we

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    Getting Excited About Data at Content Marketing World

    September 4, 2017 Amy Laskin Content Marketing

    I’m excited to be going to Content Marketing World, where I’ll be moderating the Analytics and Data track on Thursday, September 7. There’s an amazing

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